Content Strategy & Production Roadmap
Multi-channel content framework: Signals → Education → Institutional → Community → Monetization
6 Content Pillars
Trading Signals & Performance
Core value prop: 78% win rate SMC/ICT signals
Cadence: 15-25 signals/week
ROI: $XXXX/mo (subscription revenue)
Trading Education & Certification
Skool SMC curriculum + new video/podcast content
Cadence: 3 videos/week + 2 podcast episodes/week + 10 blog posts/week
ROI: +$20-50k/mo (certification sales + YouTube ads)
Institutional Finance Research
Stock analysis, investment banking, asset managers, hedge funds
Cadence: 4-5 posts/day (automated AI generation)
ROI: $50-100k/mo (B2B reports + enterprise licensing)
Community & Social Proof
User-generated content, reviews, testimonials, member spotlights
Cadence: Daily engagement + weekly spotlights
ROI: +25-30% conversion lift (trust signals)
Prop Firm Trader Segment
Niche education + workflow for FTMO/FundedNext/MyFxChoice traders
Cadence: 2 videos/week (prop firm focused) + weekly email
ROI: +$30-50k/mo (affiliate commissions on funded accounts)
Strategic Partnerships & Affiliate
Broker partnerships, prop firm affiliate, premium tool integrations
Cadence: Ongoing + seasonal campaigns
ROI: +$50-100k/mo (affiliate commissions)
Trading Signals & Performance
Core value prop: 78% win rate SMC/ICT signals
CHANNELS
FORMATS
- • Real-time alerts
- • Signal analysis
- • Trade recaps
- • P&L updates
KEY METRICS
- ✓ Win rate %
- ✓ Conversion to Pro/Elite
- ✓ Telegram engagement
OWNERSHIP
Analyst team
Weekly Content Calendar
| Day | Morning (08:00 CST) | Afternoon (14:00 CST) | Evening (18:00 CST) |
|---|---|---|---|
| Monday | Weekly market outlook (blog + YouTube) | 3-5 trading signals | Podcast episode release |
| Tuesday | SMC education video (YouTube) | 3-5 trading signals | Community Q&A (Discord) |
| Wednesday | Stock/company analysis (blog) | 3-5 trading signals | TikTok short series |
| Thursday | Institutional research (LinkedIn article) | 3-5 trading signals | Trader spotlight (Instagram) |
| Friday | Weekly recap video (YouTube) | 3-5 trading signals | Podcast episode release |
| Saturday | Trading psychology blog (evergreen) | 3-5 trading signals | TikTok compilation |
| Sunday | Prop firm guide or strategy article | 2-3 curated signals | Week ahead preview |
Output: 80-100 pieces of content/week • 350-400+ signals/month • 10-12 YouTube videos • 8-10 podcast episodes • 70+ blog posts
Production Pipeline
1. Script/Outline
30 min/pieceAI LLM (InvokeLLM)
AI automation
2. Content Generation
1-2 hours/weekGenerateVideo, generate blog
AI + human review
3. Editing/Optimization
2-3 hours/weekCapCut, Adobe Premiere
Video editor
4. Distribution
1 hour/dayYouTube, TikTok, LinkedIn, Telegram
Distribution scheduler
5. Analytics & Iteration
2 hours/weekGoogle Analytics, YouTube Studio
Content strategist
Metrics & KPIs
Video Views
100k+/month
YouTube Studio
Blog Traffic
50k+/month
Google Analytics
Podcast Downloads
10k+/month
Spotify for Podcasters
Email Open Rate
35-40%
Email provider
Social Followers
50k+ combined
Platform analytics
Conversion Rate
+25-30% lift
UTM tracking
Cost Per Acquisition
<$50
Revenue tracking
30-Day Quick Start
Week 1
- ✓ Setup YouTube channel + upload 3 videos
- ✓ Create podcast on Spotify
- ✓ Write blog post schedule (Google Sheets)
- ✓ Setup TikTok account + 5 shorts
Week 2
- ✓ Launch podcast episode 1-2
- ✓ Publish 10 blog posts
- ✓ YouTube video 4-6 uploaded
- ✓ Setup Trustpilot review campaign
Week 3
- ✓ Podcast episodes 3-5 published
- ✓ 15 blog posts + repurposing
- ✓ YouTube 100+ views on videos
- ✓ Run first TikTok ads test ($100)
Week 4
- ✓ Podcast hits 100 downloads
- ✓ 25+ blog posts in month
- ✓ YouTube 500+ combined views
- ✓ Analyze metrics; iterate strategy
Recommended Budget Allocation
40%
Content Creation
$800/mo
20%
Video Editing
$400/mo
20%
Paid Ads (TikTok/YT)
$400/mo
10%
Tools/Software
$200/mo
10%
Analytics/Tools
$200/mo
Total: $2,000/mo investment → Expected ROI: +$50-100k/mo revenue within 3 months